The latest craze in anti-ageing treatments is tweakments, which are subtle enhancements that give your skin a refreshed look without making it obvious that you’ve had work done. Beauty expert Alice Hart Davis breaks it down for us.
Tweakments include a variety of cosmetic medical procedures like Botox, fillers, skin peels, intense pulsed light, lasers, and thread lifts. They are usually non-invasive or minimally invasive, offering clear but temporary results. The key is to choose a skilled doctor to ensure the changes are subtle and natural-looking.
Alice has written a book titled “The Tweakments Guide: Fresher Face” and launched a website to help people understand these procedures, how they work, and to find the best practitioners. As a beauty journalist with over 20 years of experience, she has seen the shift from these treatments being secretive and stigmatized to becoming more accepted and openly discussed.
Over the years, the range of available procedures has grown significantly. It used to be limited to collagen injections and Botox, but now includes laser facials, ultrasound skin tightening, microneedling, and injectable moisturizers that promote cellular regeneration in the skin. A Mintel report revealed that 43% of people are interested in non-surgical cosmetic treatments, showing increasing curiosity and acceptance.
Initially, tweakments were seen as anti-ageing solutions aimed at older individuals. Today, they are used by people of all ages for various enhancements, like improving lip shape, cheek definition, or jawline balance. Treatments like Profhilo boost skin hydration, and ultrasound therapy offers a non-surgical facelift with subtle results.
Young people are more open about discussing and showing off their tweakments, especially on social media. The growing number of practitioners nationwide has made these treatments more accessible, yet the lack of regulation means it’s crucial to find experienced professionals. Alice’s website lists trusted practitioners to help people make informed decisions.
Alice Hart Davis is a British journalist specializing in beauty and cosmetic procedures. Her book and website provide independent advice about tweakments and feature a tool to find the best treatment options and practitioners.
